{"product_id":"1897-ad-pearline-soap-cleaning-product-health-hygiene-original-advertising-078509-lhj3-186","title":"1897 Ad Pearline Soap Cleaning Product Health Hygiene - ORIGINAL LHJ3","description":"This is a small original 1897 black and white print ad for Pearline soap. The ad writes, \"It will wash and clean everything that water doesn't hurt\". \n\n\u003cp\u003eCONDITION\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis 114+ year old Item is rated Near Mint \/ Very Fine. Light wrinkling. No natural defects. Some moderate surface rub. No tears. No water damage. \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eProduct Type:\u003c\/b\u003e Original Print Ad; Black \/ White\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eGrade:\u003c\/b\u003e Near Mint \/ Very Fine\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDimensions:\u003c\/b\u003e Approximately 4.75 x 3 inches; 12 x 8 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAuthentication:\u003c\/b\u003e Serial-Numbered Certificate of Authenticity w\/ Full Provenance\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eProtection:\u003c\/b\u003e Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003ePearline Soap.  \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eWhen men left to fight in the American Civil War, women were forced to take over the farming, in addition to their already staggering housekeeping maintenance, thus leaving them with far less time for soap making. Consequently, this created a demand for manufactured soap.  When the men returned from war they became accustomed to the manufactured soap and even began to prefer it. \u003c\/p\u003e \n\n\u003cp\u003eJames Pyle capitalized on this new market and invented his laundry soap ÒPyleÕs Pearline.Ó  Pyle often marketed his soap with the slogan, ÒMillions use Pearline,Ó thus conjuring a popular household commodity in homes across America. \u003c\/p\u003e\n\n\u003cp\u003eWhen the Procter and Gamble tycoon purchased the brand in 1914, the name was changed to ÒIvory Snow,Ó which reached its height in popularity after World War II when families used it to make fake snow to decorate their Christmas trees. \u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eInteresting Fact:\u003c\/i\u003e\u003c\/p\u003e\n\u003cp\u003eWhile the original use of ÒOKÓ was initiated by Stonewall Jackson, the catchiness resonated strongly with Pyle, and he began using the term on his advertising copy to signify that the material was correct. \u003c\/p\u003e \n\n\u003cp\u003e\u003ci\u003eFake Snow Recipe:\u003c\/i\u003e\u003c\/p\u003e\n\u003cp\u003e1 box of Ivory Snow\u003c\/p\u003e\n\u003cp\u003eBoiling Water\u003c\/p\u003e\n\u003cp\u003eElectric Mixer\u003c\/p\u003e\n\u003cp\u003eRubber Gloves\u003c\/p\u003e\n\u003cp\u003eCombine a box of Ivory Snow with boiling water, mix and whip the solution with an electric mixer.  While wearing rubber gloves rub the mixture all over the Christmas tree.  Let the mixture drip down the branches and add glitter for a sparkling effect.  In about an hour the fake snow will be dry enough to continue decorating the tree with garland and ornaments.\u003c\/p\u003e\u003cp\u003eCopyright 2016, Period Paper LLC\u003c\/p\u003e\u003cp\u003eKeywords specific to this image: Woodwork, Cleaner Antique Advertising\u003c\/p\u003e\u003cp\u003eLHJ3A8C97 \u003c\/p\u003e","brand":"Period Paper","offers":[{"title":"Default Title","offer_id":33579449681,"sku":"078509_LHJ3_186","price":43.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/8371\/products\/LHJ3_186_600c3bc8-d062-459e-adc1-e61b67367c65.jpg?v=1571710716","url":"https:\/\/www.periodpaper.com\/products\/1897-ad-pearline-soap-cleaning-product-health-hygiene-original-advertising-078509-lhj3-186","provider":"Period Paper Historic Art LLC","version":"1.0","type":"link"}