{"product_id":"1903-ad-rock-ridge-hall-school-boys-preparatory-white-original-advertising-070049-tom1-631","title":"1903 Ad Rock Ridge Hall School Boys Preparatory White - ORIGINAL TOM1","description":"This is an original 1903 black and white print ad for Rock Ridge Hall, a School for Boys located in Wellesley Hills, Massachusetts. Dr. G. R. White was the principal of this school. \n\n\n\n\u003cp\u003eCONDITION\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis 108+ year old Item is rated Very Fine +++. Light aging in margins. No creases. No natural defects. No surface rub. No tears. No water damage. \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eProduct Type:\u003c\/b\u003e Original Print Ad; Black \/ White\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eGrade:\u003c\/b\u003e Very Fine +++\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDimensions:\u003c\/b\u003e Approximately 2.75 x 4 inches; 7 x 10 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAuthentication:\u003c\/b\u003e Serial-Numbered Certificate of Authenticity w\/ Full Provenance\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eProtection:\u003c\/b\u003e Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eWhite Rock Beverages.  \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe White Rock Beverage Company was first founded by H. M. Colver, a pharmacist of Waukesha, Wisconsin, in 1871. The company's origins stemmed from Potawatomi Native American Indians, who believed that the White Rock natural spring held medicinal powers; thus the spring became a hotspot for tourists and health seekers. It wasn't until five years later that the company actually began bottling the sacred water. By 1923, White Rock Beverages was among the largest manufacturers of mineral water in the United States; though, the company also produced ginger ale and other carbonated sodas. In 1941, the company's name was changed to the White Rock Mineral Springs Company. Today, the company is located in Whitestone, New York.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003ePsyche Logo:\u003c\/i\u003e\u003c\/p\u003e\n\n\u003cp\u003ePsyche was a creature of Greek Mythology, portrayed with butterfly wings (as psyche also means butterfly in Greek), thus giving the mythical character a fairy vibe. It is said that Pysche was the youngest daughter of the king and queen of Sicily, as well as the most beautiful in the land. Psyche was frequently associated with White Rock, as images of her were often featured in the company's advertisements. The Psyche logo is extremely popular among collectors. \u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eFun Fact:\u003c\/i\u003e\u003c\/p\u003e \n\n\u003cp\u003eWhite Rock was first to use the modern Santa Claus (red and white clothed old man) in their advertising. The company first featured the modernized Santa in its mineral water advertisements in 1915. Coca-Cola is usually credited with inventing the modern Santa Claus. \u003c\/p\u003e\n\n\n\u003cp\u003eCopyright 2016, Period Paper LLC\u003c\/p\u003e\u003cp\u003eKeywords specific to this image:  Vintage Advertising\u003c\/p\u003e\u003cp\u003eTOM1A8B1C03 \u003c\/p\u003e","brand":"Period Paper","offers":[{"title":"Default Title","offer_id":33550544849,"sku":"070049_TOM1_631","price":43.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/8371\/products\/TOM1_631_00039df4-781b-4f09-bcb6-89ddef00d867.jpg?v=1571709743","url":"https:\/\/www.periodpaper.com\/products\/1903-ad-rock-ridge-hall-school-boys-preparatory-white-original-advertising-070049-tom1-631","provider":"Period Paper Historic Art LLC","version":"1.0","type":"link"}