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1953 Lithograph Reginald Marsh Izod Haymaker Sportswear David Crystal AEFA1

1953 Lithograph Reginald Marsh Izod Haymaker Sportswear David Crystal AEFA1

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This is an ultra-rare original 1953 monochrome lithograph by American artist Reginald Marsh which was intended to promote a variety of fashionable clothing stores in New York City. The depressed gentleman standing behind the sign for David Crystal Inc. (498 7th Ave) appears to be using some sort of creepy magic to lure in not only Lady Northcool and her fashionable ladies suits, but also a young woman wearing Haymaker's Sportswear, an elegant woman in a David Crystal dress and an active gentleman in an Izod of London sportshirt.


This 58+ year old Item is rated Near Mint / Very Fine. Light aging in margins. No creases. No natural defects. No surface rub. No tears. No water damage.

  • Product Type: Original Lithograph; Monochrome
  • Grade: Near Mint / Very Fine
  • Dimensions: Approximately 8.5 x 12 inches; 22 x 30 cm
  • Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance
  • Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)

This is a limited edition original lithograph, #1498 out of 2,000. Only the portfolio was numbered, not the individual lithograph's within it. This is not a lithograph "after" the artist. This lithograph was created by the original artist on the lithograph plate, and is, therefore, a true original lithograph. The artists used either litho crayon, ink, or tusche when creating their art works on the plates.

Period Paper has obtained an extraordinary, ultra-rare collection of original lithographs by some of the premier artists of the 1950's. These lithographs were produced for an annual art event in the 1950's for local businesses and major corporations largely based in New York. Historically important for corporate archivists, these are extremely rare to locate and are virtually unseen individually. The original lithographs were produced in only one limited edition, and included just 2,000. These lithographs are perhaps the most unique, rare, important advertising collectibles that exist for businesses and corporations.

This piece was illustrated by Marsh, Reginald. Artist signature in print - bottom right of image.

Reginald Marsh

Reginald Marsh (1898-1954) was an American painter noted for his depictions of vaudeville, burlesque dancers, the Bowery, and Coney Island. He worked often in tempera, watercolor, oil and ink. He was very popular during the 1920s and 1930s, and produced work for the New York Daily News, and Fortune Magazine. He became a teacher at the Art Students League of New York, and ran a summer camp where Roy Lichtenstein attended. His artwork can be seen at the New York Public Library, William Benton Museum of Art, and the Middendorf Gallery.

Keywords specific to this image: AEA, Artists Equity Association, Fashion, Clothing, Contemporary Art, Modern Art, Formal Gowns, Tennis

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