1939 Print Procter Gamble Radio Ma Perkins Oxydol Ivory Soap Edward Rinker FZ3

This is an original 1939 halftone print of two Procter and Gamble advertisements. The first is of Miss Blossom to advertise Ivory Soap. Ma Perkins is also shown Ma Perkins from 1933, advertising Oxydol. The caption begins, "P. & G. was a pioneer magazine advertiser and is now the biggest radio sponsor. During the 1880's P. & G. became the first company to use full-page advertisements consistently..." Procter & Gamble was founded in 1837 in Cincinnati, Ohio by two brother-in-laws, and by 1859, had reached over one million dollars in sales. Current brands owned by the company include Cascade, Bounty, Braun, Dolce & Gabanna, CoverGirl, Duracell, Gillette, Iams, Luvs, Olay, Old Spice, Pampers, Pringles, Tampax, and several others.

CONDITION

This 72+ year old Item is rated Near Mint / Very Fine+. Light aging throughout. No creases. No natural defects. No surface rub. No tears. No water damage. Please note that there is print on the reverse.

• Product Type: Original Halftone Print; Black / White
• Grade: Near Mint / Very Fine+
• Dimensions: Approximately 9.5 x 7 inches; 24 x 18 cm
• Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance
• Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)

Keywords specific to this image: Advertisements, hygiene, health, toiletry, toiletries, beauty, beauty products

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