This is an original 1937 color print ad for Kraft Cheeses. This ad touches on the health benefits of Kraft Cheese, as it uses a gallon of milk to make a single pound of cheese. However, the ad's main focus centers around the delectable dishes that can be made with Kraft products, such as Golden Glow Casserole, Vegetable Fritters and Velveeta Sauce, and Cheese and Chicken Shortcake. By inserting a creative cut line with tiny scissors, the ad encourages consumers to clip and use the featured recipes, as well as markets its new, free Kraft recipe book, "Favorite Recipes from Marye Dahnke's File."
This 74+ year old Item is rated Near Mint. No aging. Light creasing. No natural defects. No surface rub. No tears. No water damage. Extremely slight bleed through from opposite side at top of ad. Slight creasing at bottom of ad.
Product Type: Original Print Ad; Color
Grade: Near Mint
Dimensions: Approximately 10.5 x 13.5 inches; 27 x 34 cm
Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance
Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)
Keywords specific to this image: Milk, Health, Cheese Dish, Packages, Kraft, Phoenix, Phenix Cheese Corporation Vintage Advertising