1937 Ad Kraft Cheese Recipes Mary Dahnke Bing Crosby - ORIGINAL ADVERTISING SEP4


This is an original 1937 color print ad for Kraft Cheeses. This ad touches on the health benefits of Kraft Cheese, as it uses a gallon of milk to make a single pound of cheese. However, the ad's main focus centers around the delectable dishes that can be made with Kraft products, such as Washington Salmon Roll, Cheese Omelet with Spanish Vegetables, and Waffles with "Philadelphia" Brand Cream Cheese. By inserting a creative cut line with tiny scissors, the ad encourages consumers to clip and use the featured recipes, as well as markets its new, free Kraft recipe book, "Favorite Recipes from Marye Dahnke's File." This particular ad also includes a radio special by NBC, which features music at Kraft Music Hall by famous guests, such as Bing Crosby and Bob Burns.


This 74+ year old Item is rated Near Mint. No aging. No creases. No natural defects. No surface rub. No tears. No water damage.

  • Product Type: Original Print Ad; Color
  • Grade: Near Mint
  • Dimensions: Approximately 10.5 x 13.5 inches; 27 x 34 cm
  • Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance
  • Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation)

Keywords specific to this image: Milk, Health, Cheese Dish, Packages, Kraft, Phoenix, Phenix Cheese Corporation, Bob Burns Vintage Advertising